"There are lots of reasons why people get into direct selling. Once people discover our business opportunity, they see the possibilities. It challenges their imagination."

Doug DeVos, President of Amway and Alticor

  • image/jpeg;;;783338.jpgNot your average company
  • image/jpeg;;;783339.jpgWe are the global community

Not your average company


Not your average company

Amway is one of the world’s largest direct selling companies. At the same time, it’s a family business that values every Amway Business Owner as a partner in a journey of success. Started in 1959 by lifelong friends and business partners Rich DeVos and Jay Van Andel, Amway was founded on principles of freedom, family, hope and reward.

Today, the DeVos and Van Andel families continue to maintain a philosophy of hard work and self-determination that has made Amway as successful in the 21st century as it was in the 20th. In 2011 the company’s total revenue was US $ 10.9 billion. Now operating in more than 50 markets all over the world, Amway is proud to present to you a flexible business with a firm foundation.

We are the global community

We are the global community.

Amway is present in more than 80 countries and regions. It has its own research & development centers, its own sustainable farms, training and brand centers where the Company’s qualified specialists are always ready to support you with the Amway business.